Kenshoo's Quarterly Trends Infographic delivers accurate market insights, trends and predictive analysis
Here are some of the key storylines from Q2 2019's advertising data.
Q2 is a valuable time for gathering insights into industry trends and understanding how advertiser KPIs and budgets are shaping up for the year. With end-of-the-year holiday season planning in full swing in July and August, marketers can check to see if there are any last-minute insights they can use to guide their final Q4 plans.
This edition of the Kenshoo Quarterly Trends Report represents the analysis of over $7 billion in annualized marketer spend and continues to be one of the most well-respected datasets by those who follow advertising performance closely. With over 500 billion impressions and 14 billion clicks analyzed, there are many great insights about what’s happening in the digital advertising industry on a macro level.
In the Q1 2019 report, you will learn quarter-over-quarter and year-over-year trends including:
In this report, you will learn quarter-over-quarter and year-over-year trends including:
Ad spending velocity of the largest publishers in the world
Key performance indicators across Search, Social, and Ecommerce advertising
Insight into marketers may interpret these market dynamics and how they may shift their plans to take advantage of new opportunities
Social, search and ecommerce ad spending all increased year-over-year on a same-store basis, while newer properties like Pinterest and Apple Search Ads are gaining traction with marketers.
Learn from industry experts, get insights into marketing trends and more through noteworthy articles from our blog!
Sign up for Kenshoo Quarterly Trends Webinar, or get in touch to learn more!